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Green Sedona
Eco-travel in red rock country

With more than 3.5 million people visiting the greater Sedona area each year, it’s not surprising businesses in the tourism industry are turning to environmentally friendly practices in order to preserve our one-of-a-kind scenery and attract eco-travelers. In this issue, Sedona Monthly takes a look at adventure companies and hotels embracing the green movement; small town public transportation; and the Institute of EcoTourism. The red rocks have never looked so green.

BY ERIKA AYN FINCH

In April 1970, Earth Day was celebrated for the first time. Society’s environmental awareness has come a long way in the last 39 years, and Sedona won’t be left behind. Red Rock Country is goin’ green, and Sedona Monthly commemorates Earth Day 2009 (April 22) with our first-ever green issue. As we were researching topics for this month’s cover story, the many green aspects of our community pleasantly surprised us. Narrowing down our areas of interest was no easy task and, if time and ink had allowed, you’d also be reading about incredible organizations such as Gardens for Humanity and Sedona Recycles. You’d learn more about the Verde Valley wineries using organic farming practices, the Sedona restaurants that favor locally grown ingredients, all five of the hotels that belong to the “Green” Hotels Association, and the numerous businesses that recycle and strive to be gentle with the earth.

While we’ve always loved Sedona for its stunning beauty, the research for this article made us swell with pride. For a town in a relatively remote location with fewer than 12,000 residents, many of our neighbors and business owners are still trying to do their best when it comes to protecting the environment, even in these difficult economic times and even if some of their methods are a bit controversial (hey, we know not everyone is a fan of the biodiesel powering the Sedona RoadRunner and Sedona Offroad Adventures, but please give them a hand for making an effort). There are obviously many shades of green, but, in a town based on tourism and outdoor recreation, we’ve come to believe even pale green can make a difference.


ADVENTURE
Sedona has long been known as a destination for thrills, be it in a Jeep, hot-air balloon or helicopter. In the past few years, existing tour companies have started “greening” their businesses while new companies offering environmentally friendly adventures have come online. Last December, Sedona Bike & Bean and the Electric Toy Store, both located in the Village of Oak Creek, formed a co-op and opened Eco-Rides & Rentals at Hillside Sedona. The store rents and sells mountain and road bikes as well as electric bikes, scooters, cars and the super cool-looking e-bikeboard, a combination tricycle-skateboard-motorcycle with off-road capabilities and an electric engine. In case you haven’t figured it out by now, everything at Eco-Rides runs off electricity – a 110-volt outlet (the same type of outlet in your house), to be exact. The only gasoline you’ll find is in the tanks of the cars parked in front of the shop.

“We have a charging station here, and there’s also one at the Bell Rock Inn and the Institute of EcoTourism, but you can really charge these anywhere,” says Dan Towsley, store manager. “We’ve had a lot of people stop in because they’re curious about what we do. People are interested in this stuff, and hopefully they’ll rent something and realize they can’t live without it.”

Eco-Rides’ products range from the eGO Scooter, that will zip around Uptown at 24 miles per hour with a range of 25 miles, to the Zenn Electric Car with a range of 40 miles and a maximum speed of 35 miles per hour, to the Vectrix Maxi-Scooter with a top speed of 62 miles per hour and a range of 55 miles. All the vehicles are whisper quiet.

The shop also sells eco-friendly water bottles and travel mugs while the coffee bar in the back serves up organic brew. Eco-Rides has spoken to local tour companies about converting their vehicles from gas to electric, a move that would surely put Sedona on the green map. The shop also looks forward to the end of the road construction on SR 179, right outside its front door. With the addition of bike lanes on the highway, Eco-Rides expects to rent and sell plenty of road bikes. When the road construction is complete, Sedona will have an 18-mile bike loop that’s marked for safety and about as scenic as you can get.

While Eco-Rides does count an electric Jeep Wrangler – with all the standard off-road capabilities you’d expect in a Jeep – in its fleet, the company isn’t renting jeeps just yet. If your idea of adventure includes something a bit more extreme, Sedona Offroad Adventures offers tours in H1 Hummers powered by biodiesel. Owner Marc Balocco owns a 2,000-gallon fuel tank, which he stores at his maintenance yard in West Sedona. The fuel is processed from soy and corn oil. According to the National Biodiesel Board, the exhaust emissions of carbon monoxide from biodiesel are 48 percent lower than those from diesel while particulate matter emissions are about 47 percent lower. In addition to using biodiesel, Marc has been a member of Tread Lightly, a national nonprofit organization that educates outdoor enthusiasts on environmental ethics in order to protect recreation access, since 1996. “You can enjoy the forest without destruction and pollution,” says Marc, a former off-road racer and chef from the south of France. “Saving the environment is important, and this is something nice to offer to tourists. You are seeing the red rocks in an American icon, a vehicle that’s completely made in the [United States] and fueled by the sweat of American farmers.”

Marc’s fleet – 13 H1 biodiesel Hummers, one H2 gas Hummer and a handful of Jeep Wranglers – hasn’t always been powered by biofuel. He opened the company in 1998 and converted the Hummers about four years ago. But Marc believes Hummers are naturally more environmentally friendly on dirt trails than other trucks, something that might be a bit hard to believe when you’re standing next to one of the 5,600-pound beasts. Among his arguments: His Hummers have the capacity to seat 12 passengers, which translates into fewer trips into the forest; the Hummers’ tires have a larger footprint, especially when the tire pressure is lowered for off-road travel, which means they create fewer ruts on the trails and give the vehicle better traction (less spinning). But what about those who argue a Hummer’s width creates wider trails and destroys vegetation?
“That’s not true,” Marc states emphatically. “The truck looks wider because it’s flat, but it’s not much wider than the new Jeep Wrangler. We travel on trails [Arizona Public Service] use for power line maintenance, and their dually trucks are wider than a Hummer. Plus we would have never received permits to lead tours in the forest if we didn’t fit on the trails.”

Maybe you spend all week commuting to work, and your idea of adventure doesn’t involve anything with an engine – electric or otherwise. For two years, Sedona Adventure Outfitters & Guides has offered land and water eco-tours, as well as agricultural tours of the Verde Valley wineries. Owner Richard Lynch says he’s passionate about educating locals and tourists about the Verde River, one of the top 10 endangered rivers in the country, according to the national organization American Rivers. Interestingly enough, it’s not the Southwest’s never-ending drought or even pollution that’s hurting the Verde: it’s the growing northern Arizona population, pumping groundwater that feeds the river.

“If you don’t realize what’s in your own backyard, how are you going to protect it?” says Richard. “If we lose the Verde, we’re going to lose lots of critters like the eagles that nest in the cliffs above the river, and the river otters. The Verde Valley might not be the Galapagos, but right here we have an endangered environment.”

Sedona Adventure Outfitters performs routine maintenance on the river, cutting away brush and removing trash and debris, especially after flash floods. Richard says being green is something he learned 17 years ago when he worked as a river guide and had to adhere to strict National Forest and National Park Service rules.

“We recycle everything, but it’s about more than that,” says Richard. “It’s about education and connecting tourists to the real people and environment in the Verde Valley.”

Eco-Rides at Hillside Sedona - 928-204-0628
Sedona Offroad Adventures with locations in Uptown
and Tlaquepaque Arts & Crafts Village - 928-282-6656
Sedona Adventure Outfitters & Guides in West Sedona - 928-204-6440


HOTELS
We’ve all stayed at hotels and resorts that provide towel rack hangers and sheet cards requesting guests use their linens more than once to save water. The “Green” Hotels Association created those cards 15 years ago and estimates at least 70 percent of hotel guests participate in the program. But many hotels and resorts take conservation and environmental awareness a step further by instituting recycling programs, installing low-flow showerheads and toilets, and using fluorescent light bulbs. The 13-year-old Southwest Inn at Sedona has been a member of the “Green” Hotels Association for several years, but when Craig and Cindy Phelan purchased the property in August 2007, they really stepped up the inn’s commitment to the environment.

“We started remodeling and renovating immediately, and it was our concern for the environment driving us,” says Craig, who commutes between Ketchum, Idaho, and Sedona.

The Phelans ditched the inn’s paper plates and plastic utensils in favor of southwestern earthenware and metal silverware. The energy-efficient dishwasher washes dishes in 90 seconds while the $5,000 Hydrochanger water conditioner reduces water usage by 25 percent while automatically softening and purifying the water. Native plants grow on the hotel’s grounds, all light bulbs were replaced with CFLs (compact fluorescent light bulbs) and a newspaper recycling box sits in the dining area while a brightly painted can-and- bottle-recycling receptacle resides between buildings. All of the 28 rooms are decorated with real bamboo and include low-flow toilets, organic bathrobes and towels, hypoallergenic bedding and energy-efficient flat-screen TVs and air conditioning units (Craig says each unit saves him $200 each year compared to the previous models). The rooms were painted with low-VOC (volatile organic compounds) paint and the carpets are regularly shampooed using a hypoallergenic shampoo. Of course, each room is also non-smoking.

The big question: What does this mean for Craig and Cindy’s bottom line?
“People appreciate that we’re members of the ‘Green’ Hotels Association,” says Craig. “We have a guest from Scottsdale who stays with us once a month. She has major allergies and comes with machines she uses to test each room before she can stay, but she stays with us every time because she knows what we do to create a healthy environment for both our guests and the earth.”

The Southwest Inn isn’t the only Sedona property embracing greenness. L’Auberge de Sedona is undergoing a $25 million renovation, which will be complete this fall and proves that being environmentally friendly doesn’t mean sacrificing luxury. In addition to expanding the number of rooms from 56 to 89, renovating all the cottages and lodge rooms, enlarging the spa and adding an exercise/yoga room, the remodeled inn will include an underground parking garage. When guests arrive, their cars will be valet parked for the duration of their stay. When a guest wants to travel around the property or head up the hill for some shopping in Uptown or at Tlaquepaque, they will be shuttled by one of six electric-battery-powered GEM cars. GEM, short for Global Electric Motorcars, a Chrysler Company, manufactures its cars in North Dakota.

L’Auberge also plans to install solar panels on top of the underground garage, says Managing Director Joe Mottershead. He hopes the panels will generate 30 percent of the hotel’s electricity. “The question isn’t why but rather why not do this,” says Joe. “It’s so appropriate for a property in Sedona to have a solar energy component.”

With L’Auberge’s Oak Creek setting, it’s no wonder the inn wants to do all it can to protect the environment. The property already includes low-flow toilets and showerheads as well as an herb garden and fruit trees used by the restaurant. The renovated cottages will feature larger decks for taking in the scenery and outdoor showers, a trend in high-end travel. “We want to keep the feel of L’Auberge so it still feels like a rustic getaway,” says Joe. “Even when we’re full, you’ll still be able to walk around and see only the ducks. Our job has always been about protecting and preserving the creek.”

While L’Auberge undergoes a green renovation, El Portal Sedona was built to be energy efficient from the start. Though it might look like a 1920s hacienda, the 12-room inn was built in 2003 on one acre of land deeded to Sedona pioneer Frank Owenby in 1901. The entire inn is furnished with arts and crafts furniture from owners Steve and Connie Segner’s personal collection – no imports at this hotel. El Portal’s 18-inch-thick walls were constructed from adobe bricks and reclaimed lumber, keeping the rooms cool in the summer and warm in the winter. An extended roof provides shade while the floors are wood and concrete sans carpet.

“We’ve got to be the most energy-efficient property in Arizona,” says Steve.
For those looking to stay green and off the beaten path, Sedona Mago Retreat Center might be your best bet in the entire state. Located 11 miles off a dirt road in the Coconino National Forest, Mago Retreat is surrounded by 2,000 juniper trees as well as 1,300 other trees and 2,040 plants (heavy mulch, produced on-site, is spread around trees to conserve water). A van picks up guests from commercial shuttle stops, and an electric vehicle shuttles guests and staff around the property. Casita guest rooms are built into the hillside for temperature control. Water run off fills the man-made lakes and ponds while a gray-water recycling system filters water from guest rooms and uses it to water plants. The dining halls generates 14,600 gallons of compost each year for the organic garden, which, in turn, grows fruits and vegetables used in menu items. The center is also in the process of installing solar panels to provide electricty.

“Sedona Mago Retreat Center has a philosophy: love of the earth and love of humanity,” says Larry Rosenberg, retreat spokesman. “You can’t love one without the other. Ten years ago, when we started to modernize, we decided [being green] was a natural way to show our respect for the earth. We call it ‘eco-harmony’ – harmony between us and the earth.”

Southwest Inn at Sedona - 800-483-7422
L’Auberge de Sedona - 800-905-5745
El Portal Sedona - 800-313-0017
Sedona Mago Retreat Center - 800-875-2256


SEDONA ROADRUNNER
In October 2006, the first Sedona RoadRunner, a trolley painted with a bright blue sky and red rocks, made its way from Uptown to Tlaquepaque Arts & Crafts Village and on to Hillside Sedona, allowing shoppers to browse with ease by leaving their car in one location. It’s commendable that a town as small as Sedona would have public transportation, but it’s even more noteworthy that the RoadRunner operates on B-20 biodiesel, a blend of soy oil and ultra-low-sulfur diesel. The fuel costs about $0.80 per gallon more than standard gasoline and is not without controversy, but Jim Wagner, senior manager of operations for the Northern Arizona Intergovernmental Public Transportation Authority (NAIPTA), says, for now, it’s the only way to go.

“It’s the direction a lot of transit systems choose to go,” says Jim. “We also operate the Mountain Line in Flagstaff, and it runs off biodiesel. People are surprised and want to know where we get our fuel. It comes from United Fuel and Energy [also known as Reamax Oil Co.] in Camp Verde. We have a 1,000-gallon tank in West Sedona and they come fill it twice a month. The tank operates off solar panels and a solar battery.”

NAIPTA and the City of Sedona now own four, 25-seat, trolleys, all with wheelchair and bicycle storage. Two are on the road at any given time. (Five real-time, electronic arrival signs along the route inform riders of the wait time between trolleys.) While the RoadRunner began as a way to shuttle shoppers between the major shopping and gallery districts along a 1.3-mile stretch of highway, thus freeing up precious parking spaces and reducing the number of cars on the road, a commuter service was later added. The RoadRunner Cottonwood Express, which caters to hotel workers, travels between Cottonwood and Sedona twice each morning and twice each evening with multiple stops along the way. Riding the circulator route is free, while the commuter trolley costs $2 one way or $40 for a monthly pass.

The commuter trolley has become so popular that NAIPTA and the City have been discussing increasing the number of commuter trips from four to eight. Jim says the decrease in gas prices at the end of 2008 had no effect on ridership – it seems those who started riding the trolley to save money also prefer the ease of leaving their car behind. Jim doesn’t expect the completion of sidewalks running from Uptown and out SR 179 to affect ridership, either. “It’s still a bit of a walk from Uptown to Hillside, especially when it’s hot or raining,” he says. “You can sit in the RoadRunner and take in the beautiful views from the big windows. People love the service.”

Sedona RoadRunner
Circulator Route runs every 10 minutes, seven days a week, from 9 a.m. to 6:30 p.m.; free; wheelchair accessible; bike rack available.

Commuter Route runs along SR 89A between Cottonwood and Sedona at 7:45 a.m. and 8:45 a.m., seven days a week, with return trips at 5:30 p.m. and 6:30 p.m.; cost is $2 one way or $40 per month; wheelchair accessible; bike rack available.
For a route map or more information, visit www.roadrunner.az.gov or call 928-282-0938. •




 

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